Flat Plan - DPS

Double Page Spread

Here is a Screenshot of the flat plan for my double page spread.

Colour Usage

The colours I am using on my double page spread will match the colours on my main image (models outfit). This is so the full spread looks colour coordinated and matching in order for it to look professional and realistic. I will have a main bold colour which will stand out the most on the spread and will take the main attraction on the spread. This colour will definitely be included on the title as this will be the first piece of text used to engage the reader therefore will need to stand out. The background and text colour will then also depend on my images in order for the spread to match as one.

Image Usage

On my double page spread I will be using three images ; a main image which will take up half of a page and two or three smaller images which will be on the opposite side. These images will be closely linked to the article on the spread and will give the audience more variety to look at rather than a full page of text.

Text Usage

There will be a title and caption directly at the top of the page with two chunks of text, one on each side of the page. I have spread the text out as I believe its important to make the magazine look appealing and if all of the text was in one big paragraph I think it would look boring and too much to read.

Layout and Font

The layout of my double page spread is shown on the above image. The top of the page will consist of the title and caption which will be bold and attractive to draw in the reader and interest them. There will then be a banner on the right hand side page followed by to pieces of texts and a variety of images. I have made sure the text and images are spread out and mixed across the two pages so that the layout looks interesting and the images can relate to each piece of text.

Flat Plan - Contents Page

Contents Page

Here is a Screenshot of the flat plan for my contents page.

Colour Usage

On my contents page I will use most of the same colours which I have on my front cover page in order to keep the colour scheme the same throughout the magazine. This will make the magazine look more professional and structured. I will use a bold and outstanding colour for the main title as it should stand out the most to the reader. I will then make sure others parts of my magazine as a more subtle colour which will make the more important parts of the design stand out.

Image Usage

My contents page will contain one main image, which is the most eye-catching, and three slightly smaller ones which will anchor with the text on the contents. The main image will relate to the main storyline on the front cover, and therefore the same model will be used on this. I haven't ye decided what the remaining three images will be of but they will link to what will be seen further in the magazine.

Text Usage

The contents page will include a lot of vital text which will inform the reader what they will be seeing in the magazine and where they can find it. I will use bold numbers nearby the images to guide the audience to where they can see more about them and the contents will include what each page in the magazine is about.

Layout and Font

The layout for the page is shown on the above image. The title will be placed on top of the screen, as this will be the first ting the readers eyes are drawn to. There will then be two columns of contents, one on the left side and one on the right followed by four images around them.

Flat Plan - Front Cover

Front Cover

Here is a Screenshot of the flat plan for my front cover. I have created this in order to understand and remember where everything will be placed on my magazine and will use it as my template.

Colour Usage 

On the front cover I will use a variety of colours which will make my magazine look appealing in order to attract my audience. I have decided to use some neutral colours on my magazine but also some bold ones to make certain parts of the text stand out. I think using some neutral colours will make my magazine look more elegant and the remaining bright colours will set the summer look for the issue.

Image Usage

I will have a main image in the centre of my front cover, which will link to the main sell line. This will be a mid shot of a female model. My model will be dressed and styled to advertise summer fashion and the image will be bold, making it the main attraction of the magazine, alongside the masthead. From deciding my magazine was going to be for the summer season, I have always had in mind using a blonde model for the front cover of my magazine therefore I have asked my friend hannah to be in the shot. I will then style her hair so it has big, curly waves which a lot of people tend to go for in the summer which is usually referred to as the 'beach look'. My models makeup will consist of a bright lipstick, matching with the main bold colour of the magazine n order to tie it together.

Text Usage

I will use text on the front cover in order to entice the reader by giving them teasers of what the magazine has in store for them. I therefore won't give too much away on the front cover, although will leave the audience on a cliff hanger so they feel like they have to read on. I will include five sell lines, a masthead, a strap line, a main sell line and information on the magazine on the font cover.

Layout and Font

I have designed the layout of how I would like my front cover to be presented, which is clearly shown on the image above. It is most important that my masthead is placed on the top of the page as this is what will set my magazine aside from others and will be used for my audience to recognize my magazine. The main image will be in the centre of he page, showing off the clothes she wearing and standing out alongside the masthead. The main sell line will then be closely under the main image, giving readers an insight of a main subject in the magazine. There will then be five other sell lines spread around the sides of the page which will be sightly smaller an less outstanding. The barcode etc will then be placed on the bottom right corner of the cover, which tends to be the same on most magazines.

Name Ideas

I have began to think into possible names for my magazine and I have shortlisted them down to the following three ;

• FASHION NETWORK

• FASHELLECTION

• FEEM - fashion exclusives every month

I think it would be a good idea to include some part of the fashion in the magazine name, as this is generally what the magazine is about. After looking at each possibility I have decided on the name FEEM, short for 'fashion exclusives every month'. I think that a shorter name is a lot more catchy and memorable than if I was to use a longer one such as FASHELECCTION.

My Own Institution

The institution I have created to produce my magazine is called 'Placement Publications'. I have designed a logo to go alongside this which is shown below.


I have used alliteration in my company's name so that it sounds more catchy and memorable for the audience of the institution. I have used very monochrome colours in my logo which are black, grey and white as I think it makes it look more professional. I also think 'Placement Publications' stands out well against the black background so that it is the first thing you notice about the logo. I think it is important that the logo is kept quite basic and isn't 'too much' as it would take the main attention away from the institutions name.

Placement Publications is a regional institution based in the North East and will be ran by about 40 people.

Recce

     There aren't many potential hazards that could pose a health and safety risk where my photo shoot will take place, although there may be various trailing cables which I will inform my model about so that there is minimum chance of an accident. There may also be various objects around the area we will be working in which could get in the way as the shoot will be taken in my house. If necessary, I will move objects in order to make the photo shoot easier and more spacious for taking the photos. I will make sure that once I have completed my models hair and makeup, all wires will be removed from the area we will be working and all objects will be cleared from the floor.
       
     The time of day will affect the outcome of the photos taken, although if it is impossible for my model to be pictured during the day I can always use the flash on my camera which will brighten the image. I have planned to organize the photoshoot for around midday as there will be natural lighting in my house to use in my photographs. I may also try taking some images later in the day by using the flash to compare images and see which come out best. The weather shouldn't affect my photoshoot as it is being held indoors.

I have considered taking my photos against a plain background so that the main focus is on my model and her appearance. The chosen photos can then be edited easily, enabling me to change the background colour using Photoshop if wanted.
      
     As the photoshoot is taking place in my house, I don't need to book a room at a studio or ask for permission to take the photos. Although, I have informed my mam that I will be taking photos in her house and made sure that she is fine with it. I have also contacted my model and made sure that she can get to my house on the chosen day and also made sure that we have plenty of time to get the photos taken.
     
     It is very unlikely that there will be people that could be an issue for me when taking my photos as I am informing everyone when it will be taking place. Although my mam does work from home therefore there could potentially be small distractions, but I will make sure she is aware of which room I will be using and what time its happening to avoid distractions.
     
     Myself and my model won't be reliant on lifts as the photoshoot is taking place in my house and my model, Hannah, lives only a couple of minutes away from me therefore it's walking distance. I am very reliant on my model as she is important for my photoshoot, however Hannah has insisted she will be free for the shoot  and will be organized for the time. If the worst was to happen and Hannah couldn't make it, I have asked my friend Chelsea If she could take her place and she was more than happy to do so.

Feedback from my Pitch

During class we all reviewed each others pitch in order to give each other two positive feedbacks and one improvement. This will help us improve our ideas and give us confidence in what we have done well.